When I started in content marketing in 2013, my digital marketing analytics strategy was refreshing Google Analytics to check if page views were up. Traffic climbing meant we were winning;…
Do you need to learn HTML, CSS, and JavaScript in web design when you can easily create websites with AI-powered tools? That’s a question that stopped me in the tracks…
Whenever I work on branding with companies, I see everyone light up about the tactics. It’s fun to play with logo makers, brainstorm names with ChatGPT, or post their first…
There’s a challenge brewing for businesses everywhere. Content is becoming virtually indistinguishable online, and it all boils down to the latest industry disruptor: AI. It’s no secret that AI adoption…
Social media SEO is a hot topic right now, as it should be. Conversations around search engines and social media marketing have been happening for years, and it’s about time…
When I set out to build an email list from scratch for MarketingIdeas.com, I didn’t have a product. No pricing page. No polished brand. Just a one-liner and a waitlist.…
If you want to know what your customers think about your brand, you need to ask them. But while many businesses use feedback forms to collect customer insights, my experience…
A couple years ago, a YouTuber and artist known as Ten Hundred reached his $10k Kickstarter funding goal in 3 minutes. That’s 180 seconds, y’all. It took longer than that…
Choosing the right AI project management tool for your team can help you save hundreds (even thousands) of dollars per year. I’ve managed projects across a variety of businesses —…
At my job at Nickelodeon, I’m fortunate enough to get to work with a variety of influencers and creators — from family influencers focusing on parenthood to beauty influencers to…
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